ActiveCampaign vs Kit
Structural evidence first. Use the calculators when you want a workload-specific cost or migration decision.
ActiveCampaign
Headline onlyPlan + email contact count; current pricing page is dynamically calculated. Send allowances vary by plan as multiples of contact limit.
Open full evidence →Kit
PartialActive unique subscribers; paid plan prices scale with subscriber count.
Open full evidence →Starting-price structure
ActiveCampaign
Enterprise — dynamic/custom
Plus — dynamic/custom
Pro — dynamic/custom
Starter — dynamic/custom
Kit
Creator — $39.00/mo
Creator Pro — $79.00/mo
Newsletter — $0.00/mo
Best verified feature state available by provider
ActiveCampaign
Marketing automation: included Enterprise
Landing pages: included Enterprise
SMS marketing: add_on Enterprise
Transactional email: add_on Enterprise
Ecommerce automation: included Enterprise
Digital products / paid content: unverified Enterprise
Kit
Marketing automation: included Creator
Landing pages: included Creator
SMS marketing: included Creator
Transactional email: unverified Creator
Ecommerce automation: unverified Creator
Digital products / paid content: included Creator
Provider-level summaries do not prove the cheapest plan supports a capability. Use the migration engine for plan-specific screening.